

This is also a nice opportunity for little known companies to find an audience. In many cases expo attendees can pick up good discounts on popular gear. Many exhibitors aren’t just showing off their gear, more than a few were also hawking their wares.

Gold Pass holders also had their own lounge at the expo and received a variety of discounts and specials at area restaurants, plus were offered a discount on a Photo District News (PDN) subscription. The Gold Pass allowed for early entry into the expo. A “Gold” Pass option cost $59 for early registrants and $79 for registration after this year’s October 8 deadline.
PHOTO PLUS EXPO NY FOR FREE
Photo Plus is one of these events and prospective attendees who registered in advance could get main entry to the event for free ($49 for those who registered after October 8 this year). It’s often possible to get free registration to expos by registering early. Many exhibitors brought in celebrity photographers to give presentations on their areas of expertise. Products ranged from the simple and inexpensive (blower bulbs for camera cleaning) to frightfully expensive (Sigma’s 200-500 2.8 zoom lens costing $28,999 with free shipping). The expo features hundreds of exhibitors showing a huge range of hardware, software and services and draws close to 30,000 visitors during its three-day run. Photo Plus is one such event and it is a huge annual trade expo that takes place each fall in New York City. Often manufacturers also provide “swag,” freebies handed out to booth visitors or demo software.

Trade shows and expositions can be fun events for the media and enthusiasts since they give individuals a chance to see the latest products and often get opportunities to put their hands on new pieces of gear or get demonstrations of products.
